Ethical SEO Archives - NHANCE Digital Fri, 01 Mar 2013 11:22:10 +0000 en-US hourly 1 https://wordpress.org/?v=6.6.1 https://www.nhancedigital.com/wp-content/uploads/2022/07/favicon-180x180.png Ethical SEO Archives - NHANCE Digital 32 32 The Main Features and Benefits of Mobile SEO Services https://www.nhancedigital.com/the-main-features-and-benefits-of-mobile-seo-services/ Fri, 01 Mar 2013 11:22:10 +0000 http://www.nhancewebsolutions.com/blog/?p=59 Mobile devices are not limited to calls and text messages these days. There has been noted a steady increase in the internet surfers from mobile device. With technology linking sites to maps, users find it easy and convenient to search their needs while on the go. This makes it easy for business’s to cater at […]

The post The Main Features and Benefits of Mobile SEO Services appeared first on NHANCE Digital.

]]>
Mobile devices are not limited to calls and text messages these days. There has been noted a steady increase in the internet surfers from mobile device. With technology linking sites to maps, users find it easy and convenient to search their needs while on the go. This makes it easy for business’s to cater at different levels and expand their business.

But the growth in the use of smartphones and tablets means it’s essential to adapt your web pages to meet the needs of these users. In particular, you need to make sure your site is optimized for search on these platforms, so you reach an audience that is typically mobile, business oriented and affluent. Hence become inevitable.

Search engine optimization for mobile phones and handheld gadgets is not very different from regular SEO. The most important aspect or priority of mobile SEO services is ensuring that mobile web browsers can view your website correctly on their wireless device with complete details. Making the content short and relevant with short titles is the biggest challenge for the mobile SEO.

Mainly mobile SEO services include:

  • Mobile optimization audits
  • Local SEO
  • Accessibility and usability consulting
  • Multilingual mobile site optimization
  • Mobile website design

Search engine optimization for mobile phones, smartphones and handheld devices requires an in-depth understanding of how user behavior differs from PC browsing. It is also vital to keep up-to-date with the latest technologies and gadgets and with changes in user behavior as well as search engine policies.

The main features of mobile seo services are:

  • Optimize for keywords and short phrases.
  • Make sure there are keywords in title tag and in the content itself.
  • Usage of keyword rich anchor text for internal links.
  • Usage of external style sheets and JavaScript.
  • Using separate CSS files for mobile and on screen rendering.
  • Using percentages for sizes instead of pixels as it will help ensure image size scales down.
  • Hide items or re-arrange an item to ensure that content isn’t pushed too far down the mobile page.
  • Submission of mobile sites to mobile search engines.

Mobile seo services ‘should ensure a good ROI to the website. The actual success rate of good mobile seo services are measured by the results seen on the SERP’s.

A combination of careful assessment, strategic planning, proper implementation and constant monitoring is the key to achieve good SEO solutions.

The post The Main Features and Benefits of Mobile SEO Services appeared first on NHANCE Digital.

]]>
Professional SEO services – Effective Way to Boost Your Business https://www.nhancedigital.com/professional-seo-services-effective-way-to-boost-your-business/ Fri, 01 Mar 2013 11:11:03 +0000 http://www.nhancewebsolutions.com/blog/?p=43 Professional seo services are very effective if you want to build you site quickly or if your well established site is not attracting the required attention. It has been noted that a search engine can either make or break a website. SEO or search engine optimization is the active process of optimizing a web site […]

The post Professional SEO services – Effective Way to Boost Your Business appeared first on NHANCE Digital.

]]>
Professional seo services are very effective if you want to build you site quickly or if your well established site is not attracting the required attention. It has been noted that a search engine can either make or break a website.

SEO or search engine optimization is the active process of optimizing a web site by improving internal and external aspects in order to increase the traffic the site receives from search engines. If the search engines cannot find your website or your content cannot be put into their databases, you will miss out on the incredible opportunities available to websites provided via search – people who want what you have visiting your site.

The actual success rate of good professional seo services are measured by the results seen on the SERP’s. The professional SEO services include: Keyword Research: Knowing which keywords are relevant for your website and more importantly finding out which keywords would bring more traffic. Search engine assessment: This is analysing how mush a website is search engine friendly. Keyword Competition analysis: Analysing competitor websites and finding out which keywords works good for them.

Web page optimisation assessment: A web page that has more images is less crawled by as compared to the one that has more text. So analysing if the website is preferred by web crawlers or not.

Website optimization recommendations: After analysis and detail study of the website, suggesting the necessary steps to make the site search engine friendly.

SEO strategy definition: Finalising an action plan for the website.

Meta tags analysis and rewriting: Understanding the website and its Meta tags and creating tags that would be keywords relevant and found easily by the search engines.

Define link building strategies and implement them: Making more and more ways to bring back links to the site.

Monitor rankings and SEO reports: A constant monitoring of the website is very essential to keep checking if the done changes are working effectively and positively. Checking that the ranking doesn’t go down. Create regular SEO analysis report and keep the client updated.

A combination of careful assessment, strategic planning, proper implementation and constant monitoring is the key to achieve good SEO solutions.

A good professional seo services provider should not only have efficient and skilled seo analysts but also have a good team of web designers, programmers and script writers. A team that can implement the design changes both on the surface of the page and at the script level that may be required for better optimisation of the site, writers who can write articles, blogs and press releases that are crucial and relevant to the site for link building.

The post Professional SEO services – Effective Way to Boost Your Business appeared first on NHANCE Digital.

]]>
Your Ethical SEO Service and Competitor Monitoring https://www.nhancedigital.com/your-ethical-seo-service-and-competitor-monitoring-2/ Fri, 01 Mar 2013 11:08:08 +0000 http://www.nhancewebsolutions.com/blog/?p=35 Your Search Engine Optimization (SEO) service should, at all times, be ethical. Consequently,it would only be prudent for you to monitor your competitors’ web sites. Unethical SEO practice of any of your competitors can have a strong impact on your website’s search engine results. If your competition uses SEO techniques that are unethical, you are […]

The post Your Ethical SEO Service and Competitor Monitoring appeared first on NHANCE Digital.

]]>
Your Search Engine Optimization (SEO) service should, at all times, be ethical. Consequently,it would only be prudent for you to monitor your competitors’ web sites. Unethical SEO practice of any of your competitors can have a strong impact on your website’s search engine results. If your competition uses SEO techniques that are unethical, you are well within your rights to report them to all of the major search engines.

Almost every company in business today has at least a handful of other companies that it considers to be its primary competitors. They are the ones that sell the same products and services and are similar in market placement. Competitors are of similar size to you in terms of size and area of operation, product and service segment, number of employees, etc. You will also be competing with a large number of online competitors.

Your competition criteria should include all primary or online competitor companies that offer products or services similar to yours. You should focus on monitoring those competitors that outrank you in major search engines on any of your targeted key phrases or keywords.

Competition monitoring should be done on a regular basis for one’s own benefit. You will be checking to see if your competitors’ SEO techniques are ethical or not. You will be able to learn about the competition’s sales and marketing tactics by evaluating the targeted keywords and phrases they are using. You will also be able to ensure that they are practicing ethical SEO practices in their advertising campaigns.

If you are lucky enough to have competition that does not utilize an SEO service and does not practice SEO services in-house, you should rejoice but continue to monitor the competition so that you know when they do start practicing SEO. Never let your competitor catch you on the wrong foot.

Your SEO service will regularly analyze the competition that outranks your company in the search engine positions for any of your targeted key phrases or keywords. By using an ethical SEO service and monitoring your competitors, you will often be able to identify forward looking competitors that you may not have been aware of. You will be able to plan ahead for those companies that will be your competition in the future. If you are a few steps ahead of your competition at all times, you will keep the sales volumes up and your cash register ringing.

The post Your Ethical SEO Service and Competitor Monitoring appeared first on NHANCE Digital.

]]>